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Tiffany Albert to lead LifeSecure

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Blue Cross and Blue Shield of Michigan has named Tiffany Albert to be the president of its LifeSecure Insurance Company long-term care insurance (LTCI) unit.

Albert succeeds Lisa Wendt, who has retired.

LifeSecure wants to expand its LTCI business and develop other new products, Albert said in a statement.

Albert has a bachelor’s degree from the University of Michigan. She previously was director of external sales distribution and strategic sales at Michigan Blue.