Q. I want to significantly increase my sales and income this year. What suggestions can you provide to start me on the road to make that happen?
A. Me too! For the last three months I have been meticulously scrutinizing my successes and failures in this area and identifying how to increase my own sales by a significant percentage.
As part of this laser-focus analysis, I have been reviewing some studies for suggestions. So here are two strategies I have added to my To Do list.
Strategy 1 – Use the KISS method – keep it simple.
With so many facts swirling in our heads – and so many moving parts to these policies – I continually have to remind myself to keep my presentation simple and very focused. That’s why I frequently review these study results.
What do consumers who are considering LTC value most when working with financial professionals?
- Makes the options clear and easy to understand – 46 percent.
- Is very trustworthy – 43 percent.
- Understands my needs – 37 percent.
- Saves me money – 33 percent.
Strategy 2 – Using power sprinkles (my new phrase)