Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards
ThinkAdvisor

Life Health > Health Insurance > Health Insurance

Celebrities helping Obama promote exchanges

X
Your article was successfully shared with the contacts you provided.

WASHINGTON (AP) — President Obama is enrolling stars in a campaign to promote the new health insurance exchanges.

Obama stopped by a private White House meeting Monday with a group of celebrities that included singer Jennifer Hudson and actors Amy Poehler, Michael Cera and Kal Penn.

The White House says the artists expressed interest in helping spread the word about the Patient Protection and Affordable Care Act (PPACA) exchanges. The health insurance supermarkets are set to open Oct. 1.

The White House says Obama told the artists they could help reach young uninsured Americans who will be vital to his signature law’s success. Insurers need healthy young customers to help offset the costs of older, sicker consumers.

The group also included representatives for Oprah Winfrey, Alicia Keys and Bon Jovi. Also in attendance were officials with Internet video makers YouTube and Funny or Die, which are working on promotions featuring comedians.

See also:


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.