The U.S. mutual fund market is highly complex requiring new entrants to develop a comprehensive understanding of both broad and nuanced product, distribution and positioning issues, according to a new report.
Published by Strategic Insight, the report, “U.S. Market Entry and Expansion Considerations,” is designed for non-U.S. asset managers seeking to enter or expand within the U.S. by organic means (as opposed to acquisition) and for existing U.S. investment managers considering launching their first mutual funds.