Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards

Life Health > Running Your Business

Don’t let a binders meme stick to you: 7 ways to say it better

Your article was successfully shared with the contacts you provided.

In addition to endless .gifs and tweets, the “binders full of women” meme also offers an important lesson: label yourself, your organization or your idea before someone else does it for you. Kare Anderson, co-founder of the Say It Better Center, offers seven tips that can help, like piggybacking on a familiar slogan or presenting a summary up front.