Book Review: Khuda Buksh: The Pioneer of Life Insurance in Bangladesh by Muhammad Obaidur Rahim (Seattle Post-Intelligencer)

If you sell life insurance, you may encounter certain prejudices in the U.S. — but the obstacles are small compared with those faced in other parts of the world, where life insurance is a foreign concept challenged by centuries of deeply ingrained religious and cultural ideals. An aspirational new book highlights the achievements of Khuda Buksh, who has been bringing the benefits of life insurance to the people of South Asia for forty years. The book, which celebrates Buksh as a life insurance icon, is an in-depth study of how he helped change his region’s awareness of life insurance through his unique charm, business savvy, and creativity.