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Practice Management > Marketing and Communications > Social Media

How to Be a Social Media Power Influencer — and Why! (Forbes)

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“Be active every single day, if only for a few minutes a day,” says Mari Smith, a social media speaker and author who has 75k+ followers on Twitter and whose public updates on Facebook go out to an impressive 60,000 people. Smith and other social media influencers have found the newest way of communicating to be essential in growing their businesses and establishing credibility. Implementing a well-planned, well-executed social media strategy can bridge the gap between the business and the person, opening the door for a more individual form of capitalism. It works, and more importantly, it works with our current busy lifestyle: you can up your social media presence from anywhere.