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Deals: Digital Insurance, Wells Fargo

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Digital Insurance Inc. has announced the acquisition of a benefits firm in the Southeast.

Digital Insurance, Atlanta, has scooped up Complete Insurance Source Inc., Orlando, Fla.

The price of the deal was not available, but Bruce Goin, the owner of the agency, and his 14 employees will go to work for Digital Insurance, Digital Insurance says.

Digital Insurance has been using acquisitions to build a national benefits distribution business.

Complete Insurance Source offers human resources information sources (HRIS) and a payroll and benefits administration program.

The agency is the ninth Digital Insurance has acquired in the past 10 months.

In other insurance deal news, Wells Fargo Insurance Services, Chicago, a unit of Wells Fargo & Company, San Francisco (NYSE:WFC, has acquired EDIFY L.L.C., Fort Lauderdale, Fla., a benefits consulting firm.

The price of the deal was not available.

EDIFY was founded in 1996. It sells benefits programs and wellness consulting services to large and midsize employers.

Howard Gruverman, the chief executive officer of EDIFY, and Carlos Castresana, the president, and EDIFY employees will go to work for Wells Fargo Insurance Services while staying in their current offices, Wells Fargo says.

- Allison Bell

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