San Diego-based First Allied Securities says it has hired Matt McGinness to lead its advisory consulting services.
McGinness, formerly with LPL Financial, will oversee the strategic development, ongoing maintenance, and sales and marketing of First Allied’s fee-based platform, Guided Portfolio Solutions.
Hired as a managing director, McGinness also will help develop programs and tools to support the growth of advisors’ fee-based practices and assist them in assessing their need for additional staff and other resources.
First Allied has 1,030 advisors, 483 of whom are fee based. The advisors manage close to $20 billion in assets, nearly $4 billon of which is fee based.
“With Mr. McGinness, we have recruited a proven, high-energy and visionary executive,” said First Allied President Adam Antoniades in a press release of June. “His track record exemplifies his comprehensive expertise in practice management and his ability to help our advisors grow their businesses through the deliberate and intense creation of value for their clients.