More than a third (39%) of American investors say they define “financial success” as being debt-free, according to a recent survey released by TD Ameritrade. And 29% define “financial success” as being able to save money for long-term goals such as education and retirement.
“These findings show the true impact the past few years have had on Americans and the way they think about money,” said Diane Young, director of retirement and goal planning for TD Ameritrade in a statement. “While it is promising that people understand the importance of eliminating debt, there is a big need to focus on saving for retirement and then, perhaps education. The idea is to find a way to control debt while saving.”
The tendency to rely on credit during down times and rising debt are forcing many Americans into short-term financial planning, as opposed to saving and investing for the future, the group concludes.
“Between job losses, declining home values and poor market conditions, it has become harder for many Americans to afford the lifestyle they were once accustomed to, or to simply make ends meet in some cases,” said Young.