It’s been said that our attention span is about as long as an average commercial. If you step onto an elevator and an opportunity arises to explain your business and offerings to a complete stranger, you have to be ready to go into action.
As a successful advisor, your job is to make sure that you’re filling those brief, 30-second meetings with something that could develop into a long-term professional relationship–if given the time. Here are four simple steps to cut through the static and make your next elevator ride truly productive:
What does all this accomplish? If you’ve followed the steps above, you’ve established yourself as a valuable resource and an expert. More importantly, you’ve added someone to your network and made a connection that could result in having much more time somewhere down the line.