Close Close
Sign In
Newsletters
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards
Podcast Center Video Center Webcasts Resource Center Events
About ThinkAdvisor Contact Us Advertise With Us Asset & Logo Licensing Sitemap Terms of Service Privacy Policy Copyright © 2024 ALM Global, LLC. All Rights Reserved.
ThinkAdvisor

Portfolio > Investment VIPs

FINRA campaign aims to help older investors crack down on fraud

By Staff Writer

X
Your article was successfully shared with the contacts you provided.

Investment fraud. It can happen to you.

A clear message now being issued by the Financial Industry Regulatory Authority. The regulatory agency is working to clean up its reputation by launching a public blitz on investment fraudsters. In addition to a national ad campaign to air on several major cable networks, the regulator has produced a 60-minute video, which, like the advertisements, will be aimed at protecting and educating investors.

The education crusade will continue on a grassroots level, with events and workshops this year in five states – Colorado, Florida, North Carolina, Vermont and Washington.

FINRA’s new video, “Tricks of the Trade: Outsmarting Investment Fraud,” is a presentation on preventing investment fraud that will also be distributed in public libraries nationwide and at movie premieres in selected states.

The presentations, a partnership with AARP, are specifically targeting seniors. FINRA says the education curriculum “has been tested and shown to reduce seniors’ susceptibility to investment fraud by over 50 percent among participants.”

The ads are scheduled to air on CNN, Discovery, FOX News, The Learning Channel and The History Channel cable networks and ABC Radio Network, Westwood One, United Stations and Premiere Radio Networks. Online advertising will run on various news and information sites, including CNN, Google, Yahoo, Washington Post and Monster.

NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.