AXA Equitable Life Insurance Company is trying to get the attention of retirement services prospects with a free Web site designed to entertain them.
AXA Equitable, New York, a unit of AXA S.A., Paris, has posted the site at Document Link
The site offers access to information about AXA Equitable products, but it also includes an extensive collection of resources that are meant to appeal to near retirees and recent retirees who are not shopping for financial services products.