Two of the better-known trade associations in the insurance and financial services industry approved a merger that went into effect Jan. 1. LIMRA International and LOMA members voted to unite the organizations, and they did so with a unanimous vote on the LIMRA side and a near unanimous tally from LOMA members.

“I am very pleased at the great strength of member support that this vote shows,” says Thomas P. Donaldson, president and CEO of LOMA. “Bringing LOMA and LIMRA together has been a long-term vision for many in the industry. This action will allow us to take the excellence of each organization to a new level, providing the full range of our combined activities for our global membership.”

The name for the new umbrella organization is LL Global Inc. Robert A. Kerzner, the president and CEO of LIMRA, will serve the same roles in the new organization. LIMRA continues to conduct research and benchmarking functions; LOMA continues to offer education programs.