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Life Health > Health Insurance > Health Insurance

Hancock Updates LTC Product Marketing Materials

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An insurer has come out with new brochures for a long term care insurance policy.

John Hancock Life Insurance Company, Boston, a unit of Manulife Financial Corp., Toronto, developed the new brochures and other new marketing materials to help producers selling the company’s Leading Edge LTC insurance product.

The product includes materials explaining a new guaranteed increase option. The option gives clients who have automatic inflation protection the ability to increase their current policy benefit amount every 3 years by 10% without underwriting, Hancock says.

The marketing kit also includes materials that promote product features such as caregiver support services benefits.


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