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Fallon To Use InsureConnect EZ

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A New England health carrier has picked a Web sales system.

Fallon Community Health Plan, Worcester, Mass., will be using the InsureConnect EZ system from Connecture Inc., Atlanta, to sell to individuals and small groups through the Internet, according to Connecture.

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Fallon has agreed to use the system for 3 years.

The system can automate customer service and many other tasks as well as sales, Connecture says.