Sun Life Financial Named Top Variable Annuity Provider by Banks

For fixed annuities, Sun Life ranked first in the categories of:
“Look” of Sales Literature
Utility of Sales Literature

“It is an honor to be recognized by the banking community for our efforts to enhance support,” says Kevin Hart, President of Sun Life Financial Distributors, Inc. “Receiving the highest marks on this national study is a testament to our continued commitment to deliver superior service that exceeds our customers’ expectations.”

“Sun Life has been striving for innovation in both our product suite and our marketing efforts to support our distribution partners,” says Mary Fay, Senior Vice President and General Manager of Annuities at Sun Life. “We have dramatically increased our wholesaling efforts and introduced user-friendly marketing material in the bank channel, which has helped educate many bank reps on building their annuity business. We want to
thank the bank program managers and are thrilled the banking community has distinguished Sun Life as a company dedicated to excellence.”