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Securian Heads East

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A growing group life insurer is opening a New York office to go after large corporate accounts.

Securian Life Insurance Company, a unit of Minnesota Mutual Cos. Inc., St. Paul, Minn., has named Connie Cottrill, a group sales manager for the company’s Eastern region, to run the new office, which is at 300 Park Ave., Manhattan.

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Securian Life says it hopes to appeal to large corporate customers with a combination of self-service technology and customer service from live human beings.