Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards
ThinkAdvisor

Life Health > Health Insurance > Health Insurance

Aetna Advertises Medicare Programs

X
Your article was successfully shared with the contacts you provided.

Aetna Inc. is kicking off a big national advertising campaign to promote its recent expansion in the Medicare market.[@@]

Aetna, Hartford, will be using television ads, print ads, direct mail advertising, relationships with drug stores, seminars for financial planners, brochures for insurance agents, and other vehicles to talk about its new Medicare Part D prescription drug plans and its Medicare Advantage managed care plans.

Aetna will be providing drug plan coverage in all 50 states and the District of Columbia in 2006, and it will be providing Medicare managed care coverage in 13 states and the District of Columbia.


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.