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Financial Planning > Behavioral Finance

NU Parent Company Buys 2 Magazines

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Highline Media L.L.C. has acquired Research and Futures magazines from Adams Business Media.[@@]

Highline, New York, the parent company of National Underwriter, is not disclosing the terms of the transaction.

“Research and Futures magazines are key next steps in broadening our portfolio of magazine titles across the financial industry spectrum,” says Andrew L. Goodenough, president and chief executive officer of Highline, an information provider to the financial and insurance industries. “We have been expanding our reach to more sectors of the financial distribution system, from our home base among insurance agents, to a broader base of financial advisors.”

Among other recent acquisitions, Highline last month bought Wealth Manager from Bloomberg L.P., New York.

Research has a circulation list of 95,000 registered securities representatives.

“We now cover a significant portion of the people who sell financial products in the U.S.,” Goodenough says.

Research, San Francisco, is managed by Robert Tyndall, who stays on as publisher.

Futures magazine, with 60,000 subscribers, was founded in 1972 and serves the nation’s commodities and financial futures, options and derivatives markets.

“The oldest and most recognized brand name in the derivatives market, Futures gives us a strong position among those who trade futures products, as well as among those who look to apply hedging strategies to manage financial risk,” says Goodenough.

Both publications now are part of Highline’s Financial Magazine Division, led by Thomas A. Fowler, vice president and group publisher.

Included in the purchase are related websites, the subscription services Commodity Price Charts, and Trends in Futures, as well as publishing rights to Buyside magazine.

Adams Business Media, Palm Springs, Calif., was advised by Berkery, Noyes and Company L.L.C., New York.


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