UL Policy Design Objectives

Massachusetts Mutual Life UL 2+

Low Premium to Endow & Carry; Accumulation Sales; Long-Term Values; Business Applications

Massachusetts Mutual Life UL 2 Guaranteed

Full DB Guarantee; Broad/Favorable Underwriting

MetLife Lifetime Protector UL

Flexible Lifetime DB Guarantee; Low Premium

Midland National Life Innovation UL 2

DB Guarantee to Age 100; Extended Maturity; Low Premium to Carry; Maximum Death Benefits

National Life NLG 120

Flexible DB Guarantee; Low Premiums to Carry; Living Benefits

Nationwide Life Legacy Provider UL

Age 100 DB Guarantee Sales Only

New York Life NYLIAC Protector 2005

Business Applications; Term Alternative; Low Premium to Carry; Maximum DBs

New York Life NYLIAC Pinnacle UL AD104

No Surrender Charges w/Front Load; Low COIs; Flexible Riders; Long-Term Performance; High Retention Limits

New York Life NYLIAC Accumulator

Cash Value Accumulation; Maximum Retirement Income

North American Life Custom TermUL

Term Alternative; Low Premium to Carry to Age 100; Low Cost DBs; 10-Year No-Lapse Guarantees; Extended Maturity Option; Protected Pour-In; Interest Bonus; Full Spectrum Underwriting

North American Life Custom Guarantee

Lifetime DB Guarantee; Flexible No-Lapse Guarantees; Protected Pour-In; Low Minimum Face Amount; Full Spectrum Underwriting

North American Life Custom Extra

Low Cost DB; No-Lapse Guarantees; Extended Maturity; Low Minimum Face; Various Sales Scenarios; Full Spectrum Underwriting

North American Life Custom Accumulator

Guaranteed Return of Premium; Cash Value Accumulation; Lifetime Coverage; Extended Maturity; Short Surrender Period; Low Cost Net Loans; Single Premium Asset Reallocation; 1035 Exchanges; Full Spectrum Underwriting

Ohio National Life Virtus Value

Low Premium to Carry or Endow; Accumulation Sales; Long-Term Values; Various Sales Scenarios

Ohio National Life Virtus 100 G

Low Cost Lifetime DB Guarantee

Pacific Life VersaFlex V

Noncommissionable Term Rider; Lifetime DB Guarantee; Early Surrender Values; No Maturity Age; Various Sales Scenarios

Penn Mutual Life Protection Builder

Lifetime DB Guarantee; Riders; Flexibility

Phoenix Life Phoenix Accumulator ULII

Low Premium to Endow & Carry; DB Sales; Accumulation Sales; Various Sales Scenarios; Income; Long-Term Values

Phoenix Life Protector ULII

Age 100 and Lifetime DB Guarantees; Death Benefit Sales

Principal Life UL Protector

Lifetime DB Guarantee; Low Endowment & Carry Premium; Broad/Favorable Underwriting

Principal Life UL3

Low Endowment & Carry Premium; High Cash Value; Maximum Retirement Income; Broad/Favorable Underwriting; COLI; Long-Term Values

Protective Life Protective Select UL III

DB Guarantee to Lifetime; DB Sales; Various Sales Scenarios

Protective Life Protective 100Plus

High Cash Value Accumulation; Maximum Retirement Income; Long-Term Values; Interest Enhancements

Protective Life Protective Classic UL

Low Endowment Premium; Low Premium to Carry; DB Sales; Term Alternative

Protective Life Protective Custom UL

High Cash Value Accumulation; Maximum Retirement Income; Long-Term Values; 1035 Loan Transfers; Interest Enhancements

Prudential Financial Life PruLife Universal Plus

Cash Value Accumulation; Persistency Bonus

Prudential Financial Life PruLife Universal Protector

“Dialable” Death Benefit; Flexible No-Lapse Guarantee

Security Mutual Life of NY Security Premier UL

Low Premium to Endow & Carry; Long-Term Accumulation; Target Premiums; Extended Maturity

State Farm Life UL

Death Benefit Sales; Accumulation Sales

Sun Life Sun UL ProtectorPlus

Various Sales Scenarios; Cash Value Accumulation; Maximum Income

Sun Life Sun UL ProtectorLP2

Various Sales Scenarios; Low Premium to Endow & Carry

Transamerica Occidental Life TransUltra EX

Large Face Amounts; Built-in DB Guarantee; Select Nonsmoking Class

Transamerica Financial Life TransAce NY

Flexible Full DB Guarantee; Large Face Amounts

Transamerica Occidental Life TransAce GL

Lifetime DB Guarantee; Large Face Amounts

Travelers Life Travelers MVP

Full DB Guarantee; Low Premium to Endow & Carry; Broad/Favorable Underwriting

USAA Life UL

No Surrender Charge; Low Expenses; Early Cash Value Accumulation

United States Life of NY (AIG Co.) ContinUL

Flexible DB Guarantees; Return of Premium; Term Blending; Preferred Loans; Low Guarantee Premiums

United States Life of NY (AIG Co.) Platinum Protector G NY

Low Cost DBs; Term Alternative; Full DB Guarantee; Premium Solves

United States Life of NY (AIG Co.) Medalist Premier

Maximum DBs; Business Applications; High Target Premiums; Guaranteed Bonus; High Issue Age

West Coast Life LifeTime Gold 120

Guaranteed Premium to Age 120; Rolling Target

Reproduced from National Underwriter Edition, March 25, 2005. Copyright 2005 by The National Underwriter Company in the serial publication. All rights reserved.Copyright in this article as an independent work may be held by the author.