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Visitors Flock To AHIP HSA Site

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NU Online News Service, Jan. 27, 2005, 4:16 p.m. EST

A health trade group says consumers seem to be eager to read about personal health accounts on the Web.[@@]

America’s Health Insurance Plans, Washington, put the information about the new health savings accounts on the Web about a month ago at

Since then, the site has received about 1 million hits, AHIP says.

Insurers can update the product listings on the site directly, so that the site can keep up with the rapid growth of the HSA market.