NU Online News Service, March 1, 2004 3:55p.m., EST – Ameritas Direct, a division of Ameritas Life Insurance Corp. and a provider of no load insurance, has unveiled a new Web site that it says will allow customers to buy its life insurance and annuity products directly from the company.

“Many insurance providers offer term insurance online, but Ameritas Direct also offers permanent life insurance and annuity products,” says Patty Reiners, manager of marketing for Ameritas Direct, based in Lincoln, Neb.

The company’s variable life, universal life and no-load variable annuities have no commissions and no surrender charges.T

The Web site, www.ameritasdirect.com, has information about the different types of insurance products available and offers a number of financial calculators and quote request capabilities.

Ameritas Direct also markets the Ameritas Direct Series of life insurance and annuity products through advisors.