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Financial Planning > Behavioral Finance

Thrivent Recruits 650 Associates

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NU Online News Service, Jan. 26, 2004, 4:54 p.m. EST – Thrivent Financial for Lutherans, Minneapolis, says it hopes to add 650 financial associates by Dec. 31.[@@]

Thrivent is looking for licensed financial professionals to sell products such as life insurance, annuities and mutual funds to members of the Lutheran church, the company says.

The campaign is part of a plan to improve service to Thrivent’s 3 million members and increase sales to the 9.5 million adult members of the Lutheran church. Thrivent will do the recruiting through its 32 regional offices, the company says.

In April 2003, Thrivent set a goal of recruiting 800 new financial associates for its field organization of about 2,500 associates. Thrivent ended up adding 737 full-time financial associates and equivalents, the company says.