NU Online News Service, May 28, 2003, 4:03 p.m. EDT – Blue Cross and Blue Shield of Florida, Jacksonville, Fla., has introduced BlueOptions, a family of health plans for employers with at least 51 employees.
The product family gives workers the ability to choose from several health plan designs. Florida Blue is packaging the major medical coverage together with life insurance, dental insurance and flexible spending accounts.
Florida Blue has also introduced NetworkBlue, a network that includes more than 11,000 doctors and therapists.
Florida Blue is starting by making BlueOptions and NetworkBlue available in Miami, Fort Lauderdale, West Palm Beach, Tampa, Sarasota, Punta Gorda and Panama City.