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Fortis Promotes Marketing Executive

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NU Online News Service, Nov. 12, 12:13 p.m. – Fortis Health, Milwaukee, has promoted Leo Toralballa to the new position of senior vice president, marketing.

Toralballa, who previously was senior vice president of market development, will now oversee all Fortis Health marketing programs.

Fortis Health sells individual medical insurance, small group health insurance and specialty health insurance.

Before Toralballa went to work for Fortis Health, he worked in marketing at companies such as Time-Life Books and Publishers Clearing House.

Toralballa has a bachelor’s degree in mathematics from Princeton University and two master’s degrees in philosophy and mathematics from the University of Warwick.