While the financial services industry has historically been known as a male-dominated field, that’s slowly starting to change.
ThinkAdvisor, a sister site of LifeHealthPro, sat down with two women at the helm of a new women’s initiative at Lincoln Financial Network to hear how they are working hard to tackle the boys’ club image attached to the financial services industry.
While the financial services industry has historically been a male-dominated field, Nicole Spinelli and Karen DeRose want to inspire women to pursue opportunities within financial services to increase the overall number of female advisors, as well as support women already in the industry, through Lincoln Financial’s women’s initiative, WISE, or Women Inspiring, Supporting, and Educating.
“We need to get more women into practices,” DeRose, founding member and chairman of WISE, told ThinkAdvisor. “We need to get them for succession planning. We have a big issue in our industry as a whole. As we all know, the average age [of an advisor today] is 52 and we need to start thinking about that. So, that’s another way to engage the female advisor into a practice and to get the men involved as well.”
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WISE began as a grassroots initiative among Lincoln Financial’s top female advisors two years ago and held its first meeting in early 2015.
Spinelli, who was appointed as director of the WISE group in February, has a long history of supporting women in the industry. Prior to joining Lincoln Financial, she spent 14 years at Raymond James’ Network of Women Advisors.
Right now, approximately 14 percent of Lincoln Financial Network’s advisors are female.
“I want to see those numbers shift. Ideal for me is parity,” Spinelli said. Adding, “We’re 51 percent of the population — women — and the financial industry needs to reflect that.”
Recent data on female millennials in the financial services industry shows how unhappy young women are in the industry.
A recent study by PwC finds that only a third (35 percent) of the 596 female millennials in financial services surveyed said they feel that they could rise to senior levels within their current organization — half the proportion of men working within financial services, according to PwC.
In fact, the No. 1 reason why female millennials in the financial services industry left their last job was because they saw no opportunities for career progression.
The study also found that 61 percent of female millennials in financial services say their employer isn’t doing enough to encourage diversity, and 73 percent say firms talk about diversity, but opportunities are not equal for all. Half believe promotion is biased toward men.
“That’s part of our focus and the initiative to raise the visibility of women advisors at Lincoln,” Spinelli said. “We need to show women that are looking for their career path, here’s what success looks like.”
Spinelli and DeRose offered advice for these female millennials starting out in the business on how to last and prosper in the financial services industry: