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CIGNA Tries To Simplify Language

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A managed care company hopes to communicate better with the general public.

CIGNA Corp., Philadelphia, says it is trying to act on the advice contained in a new health literacy report generated by participants in a CIGNA Foundation health literacy forum.

Participants in the forum, held in the fall of 2007, recommended that health professionals and organizations take steps to replace use of hard to understand terms such as “formulary” and “adjudicate claims” with easier to understand terms, such as “drug list” and “pay claims.”

Simplifying language is especially important in efforts to improve communications with older adults and with people who speak English as a second language, forum participants concluded.


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