A study of 100,000 employer customers by UnumProvident created a snapshot of employee benefits and some insights into its potential future.
Key findings of the study included these:
–Women outpace men as purchasers of supplemental products–most significantly as buyers of 69% of disability policies and 64% of critical illness policies.
–The prime age group for buying supplemental products is aged 30 to 49.
–Supplemental insurance products are typically sold in integrated packages. Stand-alone sales only occur about 20 percent of the time.