9 Ways Women and Men Invest Differently

A white paper released this week by Arnerich Massena, an independent advisory firm, explores research about how investment styles and outcomes vary by gender.

The firm noted in a statement that investing has both analytical and emotional aspects, but definite trends exist in how people invest that typically manifest along gender lines.

“In this paper, we set out to understand what men and women are doing right, and how we can make sure those tools are being applied across the board,” Ryland Moore, managing principal at Arnerich Massena, said in the statement.

The firm’s co-chief executive Reegan Rae noted that women are becoming the primary financial decision makers and investors in many households, so understanding their perspectives and unique needs is important.

“Women do tend to approach investing and financial planning differently from men, and understanding that is the first step to being able to support and empower them as investors,” Rae said.

See the gallery for the way in which women’s and men’s investment styles differ, according to the paper, which mined statistics from numerous industry studies.

– Katie Rass contributed to this report.