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A New Way to Look at Alternative Investments

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Alternatives—or alts—were once the exclusive domain of institutional investors, but today alts have become widely available. They’ve gained popularity in large part because they promise diversification beyond traditional stocks and bonds. But with their popularity has also come proliferation, which has left investors and even some advisors with questions: Just what are alts? How do they work? What’s the best way to use them in a portfolio?

Here, ProShares breaks down alternative investments using plain language and illustrations to alleviate confusion and help you discuss with your clients why a diversified alternatives allocation is important. 

To learn more about investing in alternatives visit ProShares.com/alts, where you can also request a summary or full prospectus containing risks, objectives, charges and fees, to read and carefully consider before investing.