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Financial Planning > Behavioral Finance

NAPFA Names Susan John as 2010-11 Chairperson

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The National Association of Personal Financial Advisors (NAPFA) announced that it elected a new chairperson last week at its annual meeting in Chicago. The fee-only professional group has tapped Susan John, a certified financial planner and president of Financial Focus Inc., as its new leader.

John will take over the chairperson’s post for 2010-11 starting September 1, replacing William Baldwin, the 2009-10 chairperson.

“I am honored to have been chosen as NAPFA’s next chair,” John said in a news release. “For more than a quarter century, NAPFA members have put their clients’ interest first because they adopted a true fiduciary standard.”

The new chairperson, who is based in Wolfeboro, New Hampshire, became a CFP in 1989 and joined NAPFA a year later. She currently chairs the group’s industry issues committee, which formulates positions for the organization.

John’s key issues, as outlined in a position paper she wrote for her candidacy, include: continued advocacy of the fiduciary standards laid out in the Investment Advisors Act of 1940; stronger member involvement and education about matters such as regulation; and collaboration with like-minded organizations.

Financial industry regulation reform was on the minds of most NAPFA members at the Chicago meeting. Baldwin and John together reported on the work being done in this area by the organization and its partners in the Financial Planning Coalition.

“We don’t really know what’s going to happen, except that there is going to be change,” John said at the meeting. “We’re concerned about how that affects our membership. I think over this next year one of the things we’ll be concentrating on is strengthening the organization and helping our member deal with that change, whatever it may be.”

Read a story about the NAPFA annual meeting in Chicago from the archives of


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