Kansas City, Mo.-based American Century has introduced five asset-allocation funds, named “Livestrong.” These funds are being marketed to boost the efforts of the Lance Armstrong Foundation, which supports those affected by cancer. In addition, it’s rolling out a line of “legacy” funds.
The Livestrong Portfolios 2015, 2025, 2035 and 2045 are target-date funds that are given more conservative allocations as the target date approaches. The Livestrong Income Portfolio aims to provide investors seeking current income with some growth potential via a fixed asset mix over time.
American Century, which has some $100 billion in assets under management, launched a series of asset-allocation funds, called My Retirement Portfolios, in August 2004. The latest funds will have the same fee structure and investment strategy, but they will not invest in tobacco companies.
Estimated expenses are:
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