To The Editor:

Please refer to the article on page 34 of your June 16 edition.

This is an excellent article, well researched and organized. However, I believe that it would be more appropriate to refer to the President as “President Bush” than as “Bush.”

I can appreciate that in recent decades we have reduced the status of the presidency, but that should not be encouraged further by your excellent publication. I know that your writer was not being negative, it is just expedient and quite appropriate for all persons except a few.

Presidents deserve the title, if nothing else as a sign of respect for the position and the country, if not the man. After all, you wouldnt refer to quotations from the Vatican as comments from “Paul said.” would you?

Please consider changing your policy with regard to our senior elected officer (and you can include the Pope should he ever comment on insurance or financial matters).

Ed Morrow, CLU, ChFC, CFP, RFC

Financial Planning Consultants Inc.

Middletown, Ohio

Editors note: On a first reference in a story Mr. Bush is referred to as President Bush. Thereafter, in accordance with our style, he is called by his last name just as anyone else who is mentioned more than once in a story. No disrespect for the office or man is implied by this style; we simply feel that it makes for better reading. As for quoting the pope, we will keep Mr. Morrows thoughts under advisement.


Reproduced from National Underwriter Life & Health/Financial Services Edition, August 11, 2003. Copyright 2003 by The National Underwriter Company in the serial publication. All rights reserved.Copyright in this article as an independent work may be held by the author.