Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards
ThinkAdvisor

Practice Management > Building Your Business

Get face-to-face with clients

X
Your article was successfully shared with the contacts you provided.

Many advisors have local clients. You don’t have to get on an airplane, but you still need to get moving! Local or not, get in your car, get on a bus, take a train, and meet face-to-face with every client and prospect. Why?

Because, according to a study by IHS Global Insight, “Now, more than ever, as businesses seek to operate more effectively and efficiently, they are competing on analytics in order to thrive and survive. Firms that understand the relationship between business travel investments and increases in sales and then act on that knowledge will be able to capitalize and reap significant rewards.”

What’s the benefit on your sales? Joanne Black, author of No More Cold Calling, reveals a motivating statistic: By spending less time on the phone and more time in person, “You will accelerate your sales process by at least 30 percent. You’ll spend less time (who wouldn’t want that?) and attract more quality clients. You win the face-to-face selling contest every time.”


NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.