Marc Cadin Takes the Reins at AALU

Goals include increasing membership and increasing lobbying effectiveness.

Marc Cadin (Photo: AALU)

Marc Cadin has formally succeeded David Stertzer as the chief executive officer of the Association for Advanced Life Underwriting (AALU).

AALU announced the transition in March.

(Related: Marc Cadin to Lead AALU)

Cadin has been working for AALU since 2000. He became the group’s chief operating officer in 2016.

AALU is a Reston, Virginia-based group that represents advisors who handle estate planning, gift planning, and other complicated services and arrangements that involve the use of life insurance.

AALU says in a new transition announcement that Cadin will work to elevate the professionals who promote the financial and retirement security of the American people.

“As CEO, he will lead the strategic and operational aspects of the organization with a focus on growing membership, enhancing services and resources for AALU members, and increasing advocacy effectiveness,” AALU says.

Cadin said in a statement that he expects to work with AALU’s corporate partners, as well AALU members and board members, to achieve AALU’s goals.

AALU has been one of the key players in financial professional efforts to address U.S. Department of Labor and Securities and Exchange Commission sales standard projects.

In May, for example, the SEC mentioned a comment from AALU in its request for comments on the SEC best interest sales standard proposal.

— Read David Byers Takes Over at AALUon ThinkAdvisor.

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