FINRA Aims to Simplify Its Digital Interactions With Firms

The transformation is to be implemented in stages through 2022 and is focused on six areas.

Outside FINRA headquarters in New York. (Photo: Ron Pechtimaldjian/ALM)

The Financial Industry Regulatory Authority said Tuesday that it has launched a Digital Experience Transformation initiative to simplify brokerage firms’ digital interactions with FINRA, which will help to facilitate more efficient and effective compliance programs.

“We believe that there is significant opportunity to further enhance compliance and reduce costs by transforming firms’ digital experience when interacting with FINRA, whether that involves sending and receiving data and reports, managing compliance tasks and notifications, or accessing regulatory guidance,” said Robert Cook, FINRA’s president and CEO.

The digital project is part of FINRA360 and incorporates industry feedback the broker-dealer self-regulator received from focus groups with firms and a survey of more than 50 BDs on how the industry interacts with FINRA for compliance information and management, and how the processes can be improved.

The transformation, to be implemented in stages through 2022, is focused on six areas:

“This is a user-guided initiative, which helps ensure that the technology will enhance compliance reporting and management, not get in the way,” said Steve Randich, FINRA’s executive vice president and chief information officer. “From the start we have invited users to help us design the future, and incorporated their feedback into our thinking and designs. We will be accelerating that process in the coming weeks and months.”