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By 
May 12, 2020 at 11:53 PM
Some clients are sheltering at home more than others, but the COVID-19 crisis has drawn everyone’s attention to the idea of increasing use of telehealth products and services.
Most insurers have either expanded telehealth coverage or send out announcements to promote the fact that they already offer extensive telehealth benefits.
(Related: Why Post-COVID-19 Operations at a Small Life Insurer Look OK: Idea File)
Here’s a look at some of the ideas conveyed that go beyond sending the message, “We’ll pay the doctor for talking to you over the computer.”
Maybe you could use them to attract attention to any telehealth plans you sell, or to show clients how they could use the funds in a health savings account, flexible spending account or health reimbursement arrangement to pay for health-related items of ther choosing.
1. Let the doctors in.
Many companies are out promoting hardware that can help patients overcome the problem that most phone-based and laptop-based videoconferencing systems give doctors a lousy view of the patient.
HearX Group is offering health care providers a hearX Self Test Kit.
Providers can send the kits to patients. Patients can use the kits to test their own ability to hear pure tones, to test their own ability to understand speech, and to take clear, well-lit pictures of their own eardrums, and then send the test results and images to an ear doctor, audiologist or other telemedicine provider.
When necessary, the providers can then send the patients hearing aids and adjust the hearing aids remotely, HearX says.
Holland Healthcare Inc., for example, is promoting its TelScope “throat scope.”
Purchasers can use the cell phone attachment to transmit clear, well-lit photos of a loved one’s throat through the internet, to a telemedicine provider.
BabyScripts, a company that offers remote pregnancy monitoring tools, has released a new mobile app that health care providers can use to provide prenatal and postnatal care through the internet. Providers can use the app, together with related hardware, to track patients’ weight and blood pressure.
