A number of health issues continue to plague men, including prostate and testicular cancer. In fact, 39% of men will develop some form of cancer during their lifetime, according to the American Cancer Society.
To help change the face of men’s health, two international campaigns, No Shave November and Movember, encourage men each November to grow facial hair as a way to raise awareness and funds for men’s health issues.
Even if growing or shaving facial hair is not your thing, brokers and agents can get involved by using these campaigns as a starting point for client conversations. Consider talking about these three ways to help address common men’s health challenges:
1. Don’t split hairs over preventative care.
While going to the doctor may not be the most exciting activity, men especially are adverse to annual checkups. The Cleveland Clinic found that 72% of men would rather do household chores, like cleaning the bathroom or mowing the lawn, than visit their doctor. However, regular exams are crucial to ensuring health problems are spotted and treated as early as possible.
In addition to encouraging consistent check-ups and participation in a workplace’s wellness programs, help make employees aware that many supplemental insurance policies include a wellness benefit for receiving preventative care. The benefit can assist with the cost of health screenings, diagnostic testing such as prostate-specific antigen (PSA) and genetic testing, which may be recommended to men who have had numerous family members diagnosed with the same type of cancer.