“If you talk about what you believe, you will attract those who believe what you believe.” – Simon Sinek.

Recent data from the Bureau of Labor Statistics estimates that there are currently 374,700 active insurance agents in the United States alone.

How can you, as an agent, find a way to stand out in the highly competitive arena?

It starts with finding your voice. When I say finding your voice, I don’t necessarily mean your tone quality, pacing, or vocabulary. I’m talking about the language you speak to yourself, before you speak it to the world.

It begins with your inner voice.

Ask yourself: How do you speak? Not just the words, but the voice you project. Your voice is a statement and picture of your character, your poise, and your persona. It is a statement of belief, confidence, and personal power.

So how do you make your voice authentically yours? 

    • When you do what you believe in.

    • When you do what you are passionate about.

    • When you work in your chosen field.

    • When you find your calling.

    • When you discover something you were born to do.

    • When you something you love.

The myth of chasing success

I love talking with motivated insurance producers. They have big goals and dreams and work with fearless energy.

I often hear about chasing success. As the late great Jim Rohn stated, “Success is not to be pursued, it is to be attracted by the person you become.”

The point is that chasing or pursuing success is a daunting task.  Where do you even start?

It starts with becoming a better you and finding your passion for personal growth. When you grow personally by working on your skills and development, you will attract others by finding your unique voice.

As your belief system, confidence and passion develop, so does your internal and external voice.

If you want to stand out and be noticed among the crowd of 374,700 other insurance agents, start by looking from within.

So, what are you doing to find your voice?

Sign up for The Lead and get a new tip in your inbox every day! More tips: