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April 20, 2015 at 12:53 PM
Effectively using social media is critical to any company’s marketing plan. This is especially true for independent insurance agents, brokers and small agencies. The newly implemented AgentMethods Social makes it easy for insurance agents to tap into the power of social media to strengthen customer relationships, generate leads, and grow sales, according to a press release. Watch this short video describing AgentMethods Social to see how easy it is to tap into the social media network. As a platform, AgentMethods is ideal for the independent agent because it provides the means to build a site quickly without any technical knowledge. For an agency or broker, it becomes a value-add to offer agents. AgentMethods is available immediately for a 14-day free trial.
The Hartford has launched a mobile app that allows consumers covered by The Hartford’s group disability plans to manage their claims anytime, anywhere. Using the benefits app, consumers can start a short-term disability claim, update personal data, and check on the status of a claim, including payment information. The app also features definitions and benefits details to help customers navigate through the claims process. The “My Benefits” app is available for free download from the Apple® App StoreSM or Google PlayTM Store. In addition, consumers can file and track a disability claim over the phone or online at The Hartford at Work website.
Life Happens, a nonprofit organization dedicated to educating Americans about the importance of life insurance, announced the launch of an updated mobile app for the Life Happens Life Insurance Needs Calculator, available for iPhone, iPad and Android devices. The calculator is an easy and user-friendly way for insurance professionals to conduct a needs analysis at the point-of-sale, regardless of web connectivity. The calculator is just one of the many tools offered by Life Happens to prepare agents to have smart conversations about the true costs of life insurance with their clients. Life Happens also develops marketing materials designed to build awareness among the industry and general public. The organization’s 20th Anniversary direct mail and video campaign recently received one silver and two bronze Telly Awards, which honor groundbreaking web commercials, videos and films, and outstanding local, regional, and cable TV commercials and programs. More information on all of the organization’s marketing materials and programs can be found at lifehappens.org.
Pioneer Business Systems are proud to introduce the Captain Call Dare challenge: a game designed to inject some fun into internal office calls and conference calls which aren’t traditionally the most exciting part of the work day. The Captain’s mission is to make phone calls more interesting and exciting through a series of dares based around some of the most common office clichés and buzzwords, with a few tricky surprises thrown in. Each dare can be completed or skipped with points awarded for each one successfully achieved. At the end of the call, players can challenge their friends and colleagues to beat their score. The game is designed to increase engagement and productivity on calls and as a bit of fun. Pioneer Business Systems provide business phone systems to smarter SMEs.
Wealth Management Marketing and Angie Herbers Inc., two firms serving the independent financial advisory industry, have unified under one name, Kaleido Inc. Kaleido’s mission is to help advisory firms break through growth barriers to build brilliant businesses. The name change completes the process of integrating each firm’s services into one seamless offering. The firm’s debut service offering, Synergy, is the first and only integrated practice management offering available to advisory firms, according to a press release. Firms that desire to grow can now get ongoing practice management help in six areas (management, client service, human capital, sales and marketing, operations, and corporate finance) under one roof. To help firms predict how well they are positioned for growth and identify the roadblocks preventing them from achieving their objectives, Kaleido has developed a proprietary business assessment called the Kaleido Scope™. The Kaleido Scope™ is complimentary to advisory firms on the Kaleido website.
