Sometimes the best-laid branding schemes are a little too revealing. Take, for example, the purported clean-energy firm that made big promises to investors about developing a greener alternative to fracking, until the Securities and Exchange Commision revealed it to be nothing but an empty shell company running a pump-and-dump scheme.
The name of that shell company? Chimera Energy.
And then there’s the Reuters graphic that made its way through the Twittersphere in mid-August, hilariously communicating the opposite of what the firm probably intended. Was a simple misunderstanding at play, or was the newswire a victim of disgruntled graphic artists? It wouldn’t be the first time designers had done Reuters wrong, if an anonymous confession that went viral in 2009 is to be believed.
Meanwhile, a New York Times real estate story aims for a place in the grand arc of history, President Vladimir Putin of Russia gets belittled in international talks, and Carl Richards makes pretty pictures with punctuation. Maybe he should become a graphic designer at Reuters.
On General Economic Topics:
— stacy-marie ishmael (@s_m_i) August 4, 2014
Saying you don’t need a financial adviser because you don’t have money is like saying you don’t need school because you aren’t very smart.
— Fieldstone Financial (@fieldstonefp) August 14, 2014
— Matt Levine (@matt_levine) August 15, 2014
Brilliant. Reuters’ accidental Venn diagram: pic.twitter.com/XAjkhKn3lk