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Sweetener Gets Guardian Backing

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The Guardian Life Insurance Company of America today announced that it will provide members of its dental plan members with discounts on products that contain a sweetener that it says fights tooth decay.

Guardian, New York, is offering discount on chewing gum, tooth paste and other products containing Xylitol, a natural sweetener found in fruits and vegetables, through a dental PPO network.

The sweetener has also been found to fight ear and respiratory infections, the company says.

Guardian is offering a free trial of products that contain Xylitol, or the option to receive 50% off the price of products containing the sweetener. It is also offering a 25% discount on ongoing orders for products with Xylitol.