The Snoopy blimp will be even more ubiquitous than usual at sporting events over the next 3 months.
MetLife Inc., New York, has announced the debut of “Snoopy Three,” the newest blimp in its 20-year-old blimp program. Snoopy Three will augment the company’s 2-blimp air force from August through October to help celebrate its blimp program’s 2 decades.
Snoopy Three, like Snoopy One and Snoopy Two, primarily will provide aerial television coverage of NFL games and special sporting events across the U.S.