Shares of a Web health insurance broker now trade on the Nasdaq Global Market under the symbol EHTH.

EHealth Inc., Mountain View, Calif., the company that runs the eHealthInsurance.com Web site, today sold 5 million shares of common stock to the public at a price of $14 per share.

The underwriters have a 30-day option to buy another 750,000 shares.

The total value of the initial public offering could be about $80.5 million.

Morgan Stanley & Company Inc., New York, and Merrill Lynch & Company, New York, are managing the offering.