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Insurer Adds Expert Advice Content

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Delta Dental Plans of Michigan, Ohio and Indiana has agreed to pay to develop and update health information for its consumer Web site.

Delta Dental, Okemos, Mich., provides or administers dental coverage for 5.1 million people., Cincinnati, is a consortium founded by Ohio State University, Case Western Reserve University and the University of Cincinnati.

The content, already available through Delta Dental corporate Web sites, includes a stream of current health news along with an “ask the expert” feature that gives visitors a chance to get answers from faculty members at the consortium universities. Faculty members have responded to more than 26,000 questions, according to Delta Dental.