Survey: Health Insurance Confuses Many Women

Although 65% of the participants said they were knowledgeable about their health insurance plans, only 33% were familiar with terms such as “coinsurance” and 43% said they spend more time on researching vacations than on evaluating health insurance options.

Aetna and the FPA paid for the survey to promote and gather information to guide a new public education campaign, Plan for Your Health. The campaign will give consumers information about health benefits decisions, Aetna says.

Aetna and the FPA will post Plan for Your Health campaign information on the Web at http://www.planforyourhealth.com