We certainly can understand why insurance companies and agents are concerned about a rule handed down by the Federal Communications Commission that will effectively gag many of their telemarketing pitches–even those to personal referrals and current clients.
Unlike an earlier rule by the Federal Trade Commission that exempted the insurance industry from do-not-call requirements, the FCCs new rule includes the industry.
Telemarketing is crucial to many agency-prospecting campaigns. Agents certainly should do whatever they can to overturn the FCCs move–either by convincing FCC officials to change their minds, making their case to Congress or taking their complaint to court.