Center Offering LTC Program
The Center for Senior Studies is getting ready to market its courses through the National Association of Health Underwriters.
The Coral Springs, Fla., training firm is offering NAHU members a five-class, self-study program that will lead to the center’s Certified Senior Specialist professional designation.
The center will also be offering NAHU members a series of Web-based continuing education classes that focus on the needs of older consumers, Jeff Sadler, the center’s president, said here at Arlington, Va., group’s annual convention.
The center is registering the NAHU classes for continuing education credits with state insurance departments and other regulatory agencies.
Most of the classes should provide two to four hours of continuing education credit, Sadler said.
Sadler is hoping to appeal to NAHU members with in-depth sessions on older clients’ insurance needs, along with a broad look at other aspects of financial services for older clients.
“We try to give an overall planning approach,” he said.
Sadler is also tailoring his programs to meet NAHU’s organizational needs.
A speaker noted at a meeting of one of NAHU’s state chapters that some local NAHU chapters have been earning a significant portion of their revenue from continuing education programs.
The local chapters worry about competition from Web-based continuing education programs, the speaker said.
The senior studies center will work to allay the local chapters’ worries by sharing tuition revenue with the local chapters, Sadler said.
The center plans to pay the local chapters $10 for each member who takes one of its courses.
The center will pay local chapters that form local senior studies study groups $50 each, Sadler said.
If a local chapter can persuade at least four members to sign up for course, the center will allow another member to take the course for free, so that that member can act as a local moderator, Sadler said.
The senior studies program “could be a revenue-maker for the local chapter,” Sadler said.
NAHU members will be able to take the continuing education classes through the Web.
Members will be able to choose between taking the designation program courses through the Web, CD-Roms, or printed books, Sadler said.
Several other companies are starting to develop designation programs that deal with LTC insurance and other issues affecting older clients.
The American Association for Long Term Care Insurance, Westlake Village, Calif., is setting up a certification program with the Health Insurance Association of America, Washington, and CareQuest Inc., Neenah, Wis., has been developing a group LTC insurance designation.
The Society of Certified Senior Advisors, Denver, runs a program that leads to the Certified Senior Advisor designation.
Reproduced from National Underwriter Life & Health/Financial Services Edition, July 20, 2001. Copyright 2001 by The National Underwriter Company in the serial publication. All rights reserved.Copyright in this article as an independent work may be held by the author.