Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
3 more habits of highly effective lead generation
By Daniel WilliamsAccording to our annual Advisor's Survey, the number one thing that keeps you up at night is lead generation. In the January issue of Senior Market Advisor, we will be revealing the 50 best ways to generate leads.
October 01, 2010
3 habits of highly effective lead generationReferrals are the backbone and foundation of our market. Asking your best clients that believe in you and your company for referrals are a must.
August 23, 2010
Nine referral tips from the CoachReferrals are the driving force behind most advisors' practices. Without them, sales suffer and practices close their doors. Bill Cates, president of Referral Coach International, suggests nine ways to get more referrals.
August 17, 2010
Five steps to 'Yes'We consulted with top advisor Marty Guzman, CSA, president of Arizona Estate Planners, Inc. for his take on useful steps to get prospects to feel comfortable enough to sign on the dotted line.
August 17, 2010
Five steps to 'Yes'We consulted with top advisor Marty Guzman, CSA, president of Arizona Estate Planners, Inc. for his take on useful steps to get prospects to feel comfortable enough to sign on the dotted line.
August 16, 2010
Tips for hot prospectingProspecting is a very important part of the LTC sales process.
August 16, 2010
Tips for hot prospectingProspecting is a very important part of the LTC sales process.
August 11, 2010
4 things to know about generating your own Internet leadsIt's no secret that the Internet is quickly becoming the first stop for consumers and businesses alike to search for insurance.